Key Facts
• June 13, 2025: SBI Holdings announced a strategic partnership with BLISSOO.
• BLISSOO is a content company founded by a BLACKPINK member.
• SBI aims to build a ‘Neo Media Ecosystem’ linking media and finance.
• SBI Neo Media Holdings was established in May 2025.
• SBI plans to launch a $7 billion content fund to expand its business.
• The partnership focuses on leveraging Korean global intellectual property (IP).
• Specific details of the partnership will be announced later.
Summary
SBI Holdings has partnered with BLISSOO, a content company founded by a BLACKPINK member, to promote its ‘Neo Media Ecosystem,’ which integrates media production and finance. The collaboration aims to accelerate the use of Korean global intellectual property (IP) in content creation. SBI Neo Media Holdings, established in May 2025, is central to this initiative. SBI also plans to launch a $7 billion content fund to expand its global media and financial ventures. Further details of the partnership will be disclosed in the future.
