Key Facts
• Groundbreaking ceremony for Asahi Beer Tosu factory held on April 9, 2026
• Factory located in Tosu City, Saga Prefecture
• Operations planned to start January 2029
• Hakata factory in Fukuoka City to close mid-2029, production relocated
• Products: beer, non-alcoholic beverages, canned chuhai
• Annual production target: 23 million cases
• Ceremony attended by Asahi Group Holdings president and Saga governor
• Asahi Beer president Kazuo Matsuyama emphasized export focus and advanced model factory
• Initial operation planned for 2026 delayed by about 3 years due to rising material and labor costs
Summary
Asahi Beer held a groundbreaking ceremony on April 9, 2026, for its new factory in Tosu City, Saga Prefecture, aiming to begin operations in January 2029. This new facility will replace the Hakata factory in Fukuoka City, which is scheduled to cease operations by mid-2029. The Tosu factory will produce beer, non-alcoholic drinks, and canned chuhai, targeting an annual output of 23 million cases. The ceremony was attended by key figures including the president of Asahi Group Holdings and the Saga governor. Asahi Beer president Kazuo Matsuyama highlighted the factory’s role as a state-of-the-art model facility with ambitions to expand exports to overseas markets. Originally planned to start in 2026, the opening was postponed by about three years due to increased costs for materials and labor.
