Key Facts
• Japanese-inspired ‘underground idols’ are gaining traction in China despite strained relations.
• The number of idol groups grew from 40 in 2021 to over 250 by March 2023.
• Performances often include Japanese song covers, reflecting Japan’s cultural influence.
• Events feature close fan interactions, offering solace to young people facing job market challenges.
• Producer Zhao Beichen, inspired by Japan’s underground idols, founded ‘Transparent Classroom and Parallel Girl’ in Hunan Province.
• Zhao aims to create a space for marginalized individuals, emphasizing authenticity and individuality.
• Member ‘Rang’ overcame low self-esteem through fan support, now inspiring others.
• Fans value mutual understanding and emotional relief through idol interactions.
• Rising tensions have led to cancellations of Japan-related events, including Japanese artist appearances.
• Zhao emphasizes the universal essence of idol culture: ‘learning to love and be loved.’
Summary
Japanese-style underground idols are thriving in China, even as Japan-China relations remain tense. With over 250 groups by 2023, these idols, inspired by Japan’s cultural influence, provide emotional support to young fans facing societal pressures. Producer Zhao Beichen, influenced by Japan’s underground idol scene, created a group in Hunan Province to foster inclusivity and individuality. Despite event cancellations due to political tensions, Zhao remains optimistic, highlighting the global essence of idol culture as a platform for connection and mutual understanding. This evolving phenomenon underscores the enduring appeal of Japanese cultural exports in China.
